Carlton Van Putten – LogMyCalls

Home » Speakers »

DMSC Workshop Title and Description

“5 Keys to Understand the Future of Mobile as a Dealership “

Mobile marketing is producing phone calls at historic rates. According to Google, mobile searches result in phone calls over 50% of the time. As mobile search surpasses desktop search (likely by late 2013), phone calls to dealerships are going to increase. This presentation will help take advantage of this perfect storm: Mobile + Phone Calls = More Sales.

About Carlton

Carlton Van Putten is Vice President of Marketing and Sales of LogMyCalls and a marketing early adopter and mobile expert. He has worked in cutting edge marketing technology for 15 years in executive leadership positions.

His first executive role was Vice President of Marketing for FOCUS Enhancements, Inc.

There he played a key role in redirecting their product strategy and helping to more than double the size of the business from $12 million to $25 million in just two years. He later joined Stream International, a leading call center services company.

As Vice President of Marketing he applied his product development expertise to help the company fast track their growth from $168 million to $320 million in 36 months.

Carlton’s first management position was with Apple.