$2,000 Video Walk Around Contest
Dealer employees can submit a video walk-around that features themselves in a video walk-around. The car featured can be new or used, but the person in the video must be a current employee of the car dealership.
The videos will be judged by an industry panel that includes Brian Pasch, Ralph Paglia, Patrick Perotto, and Renee Stuart.
Videos will be judged based on the presenters ability to communicate the features and benefits of the car and the ability of the video to capture the attention of the viewer.
Video can be submitted starting November 2, 2011 and the last day for submission is January 30, 2012. The videos must be recorded during the content window, so old previously posted walk-around videos are not allowed.
Winners will be announced on February 1st at the 2012 Digital Marketing Strategies Conference in Las Vegas.